ACUPOLL has worked with 2/3 of the Fortune 500 consumer-facing firms and 43 of the Top 100 U.S. advertisers, testing more than 55,000 concepts, ads, packages, and other stimuli across 35 countries.

Eleven clients have been recognized for Top 10 U.S. launches and breakthrough innovation in recent years, and we’ve helped M&A teams evaluate more than 60 acquisitions and divestitures, resulting in 16 transactions and over $16 billion in investments.

We serve large, medium, and emerging growth companies…

  • Primarily fast-moving CPG market leaders

  • Several of the Top 5 companies in telecom

  • Broad range of restaurants, retailers, financial services, academia, and private equity firms

  • Plus the consultants, agencies, and firms that support them

In addition to classic innovation and marketing strategy research, we’ve supported several B2B and Healthcare clients, from customer journeys to employee surveys, PR studies, and even health literacy studies and usability studies for FDA submissions.